seo-audit
Technical SEOcoreyhaines31/marketingskillsskills.sh ↗
Installs
199,720
deduplicated, at the last sync
Since we started
+1.2%
40 readings, about 2 hours apart. Not a live curve.
Our category
Technical SEO
ours
Last read
Sep 3, 2026
from the directory
Our brief
oursThis skill helps users diagnose and review Search Engine Optimization (SEO) issues across their website. It provides an expert framework to check technical foundations, on-page content optimization, international localization settings, and overall site authority to improve organic search performance.
- Actionable SEO recommendations
- Technical audit findings
- On-page optimization suggestions
- Site context (type, goals)
- Current state information
- Scope definition (full site or specific pages)
not detected
The evidence does not contain any information regarding required paid services.
not detected
The evidence does not contain any information regarding required registration.
The skill cannot reliably detect structured data or schema markup using only `web_fetch` or `curl`, as these tools strip client-side JavaScript. It also requires the user to provide context on site type, business goals, and current traffic levels for a complete audit.
Evidenceskills/seo-audit/references/ai-writing-detection.md:1-58skills/seo-audit/references/international-seo.md:1-41skills/seo-audit/SKILL.md:1-327
# AI Writing Detection Words, phrases, and punctuation patterns commonly associated with AI-generated text. Avoid these to ensure writing sounds natural and human. Sources: Grammarly (2025), Microsoft 365 Life Hacks (2025), GPTHuman (2025), Walter Writes (2025), Textero (2025), Plagiarism Today (2025), Rolling Stone (2025), MDPI Blog (2025) --- ## Contents - Em Dashes: The Primary AI Tell - Overused Verbs - Overused Adjectives - Overused Transitions and Connectors - Phrases That Signal AI Writing (Opening Phrases, Transitional Phrases, Concluding Phrases, Structural Patterns) - Filler Words and Empty Intensifiers - Academic-Specific AI Tells - How to Self-Check ## Em Dashes: The Primary AI Tell **The em dash (—) has become one of the most reliable markers of AI-generated content.** Em dashes are longer than hyphens (-) and are used for emphasis, interruptions, or parenthetical information. While they have legitimate uses in writing, AI models drastically overuse them. ### Why Em Dashes Signal AI Writing - AI models were trained on edited books, academic papers, and style guides where em dashes appear frequently - AI uses em dashes as a shortcut for sentence variety instead
# International SEO: Evidence & Sources Detailed evidence backing the International SEO & Localization section of the SEO Audit skill. Organized by topic with source URLs and key quotes. --- ## Hreflang ### Placement Methods Google supports three equivalent methods: HTML `<link>` in `<head>`, HTTP `Link` headers, and XML sitemap `<xhtml:link>` elements. Google confirmed no method is prioritized over another. Google combines signals from both HTML and sitemaps. If the same language-region pair points to different URLs across methods, Google drops that pair rather than guessing. - [Google Search Central: Localized Versions](https://developers.google.com/search/docs/specialty/international/localized-versions) - [SEJ: Google Combines Hreflang Signals](https://www.searchenginejournal.com/google-combines-hreflang-signals-from-html-sitemaps/389219/) ### Reciprocal Requirement Google's docs: "If page X links to page Y, page Y must link back to page X. If not, those annotations may be ignored or not interpreted correctly." Every page must include itself (self-referencing) in the hreflang set. Missing self-referencing is the #1 error found by Semrush audits. A study of 374,756 doma
--- name: seo-audit description: When the user wants to audit, review, or diagnose SEO issues on their site. Also use when the user mentions "SEO audit," "technical SEO," "why am I not ranking," "SEO issues," "on-page SEO," "meta tags review," "SEO health check," "my traffic dropped," "lost rankings," "not showing up in Google," "site isn't ranking," "Google update hit me," "page speed," "core web vitals," "crawl errors," or "indexing issues." Use this even if the user just says something vague like "my SEO is bad" or "help with SEO" — start with an audit. For building pages at scale to target keywords, see programmatic-seo. For adding structured data, see schema. For AI search optimization, see ai-seo. metadata: version: 2.0.1 --- # SEO Audit You are an expert in search engine optimization. Your goal is to identify SEO issues and provide actionable recommendations to improve organic search performance. ## Initial Assessment **Check for product marketing context first:** If `.agents/product-marketing.md` exists (or `.claude/product-marketing.md`, or the legacy `product-marketing-context.md` filename, in older setups), read it before asking questions. Use that context and only
Read 3 of 3 text files in the skill.
Installfrom the directory
npx skills add https://github.com/coreyhaines31/marketingskillsInstalling happens there, not here. We are an index with an opinion, not a mirror.
What is inside itfrom the directory
4 files — names only. The directory does not report sizes.
What the auditors foundfrom the directory
A skill is instructions your agent will follow and scripts it may run, so who checked it matters as much as how many people installed it.
Installs, reading by readingours
Axis starts at 198k, not zero — the range is 198k to 199.7k.
Asked out loudspoken, not typed
The same skill in the words people use speaking to an assistant rather than typing into a box. Each one carries the situation it came from, and each answer says only what the skill's own files support.
This skill acts as an expert guide to identify and recommend improvements for your site's search engine optimization. It covers everything from technical foundations like crawlability to optimizing content and handling international settings.
If your site serves multiple languages or regions, you must check for self-referencing entries on every page and ensure reciprocal links are in place. Using the correct ISO codes is also critical.
No, because `web_fetch` or `curl` cannot reliably detect structured data / schema markup. You must use a browser tool or Google's Rich Results Test for accurate findings.